In a time when hip hop and R&B have become prevalent to both urban and pop radio listeners, emerges d.Rich to claim his spot. Born in Monroe, NC ,Demetriuz Richardson discovered his talent & vocal gift in the church an early age. Being one of nine children, he quickly learned to command the attention of a crowd. Following the success of fellow Charlotte natives Horace Brown and Jodeci, a teenage Demetriuz along with three others, formed the group Undacova. The group took the risk of stardom to New York to be heard by label reps from the Tommy Boy imprint. Much to their surprise they scored a deal and a song, Love Slave, on the New Jersey Drive Soundtrack. Unfortunately, the album was shelved due to circumstances that were beyond the group’s control. Disgusted and disappointed the group parted ways. Despite the upset, Demetriuz was never discouraged and decided to form the trio, Deep South.
This time the music would delight the ears of producer Mark Sparks. Sparks who launched the LA based label, SoulLife, would ink the trio to a deal. After the debut release of Sunshine Anderson’s, “Your Woman”, slated to follow was native Anthony Hamilton and Deep South’s thereafter. Much to their dismay, another project failed to launch courtesy of SoulLife. Again d.Rich returned home to regroup and formulate a new plan of approach.
Encouraging words from R&B diva, Angie Stone, would ignite the fire to launch his solo effort. His newfound freedom allowed him to hone his songwriting and performance.
Adopting the stage name d.Rich, he went on to perform at the Apollo Theatre and was nominated for the 2006 UMA Best Solo Male R&B artist. Continuing the course of his dream on a visit made to Raleigh, the RichCount movement would take form. He befriended a local by the name of Juan Council and hence the birth of namesake, RichCount Music Entertainment Group. The union of these two writers would form a remedy for the evolution of R&B music.
This Company is poised on the verge of presenting unique, ‘outside the box’ projects that are sure to set him apart from other independent competitors, but still compatible to the majors. Through paying dues, he has found his comfort zone and balance between the Artist and CEO of his very own independent Company. The soothing, smooth southern crooner has adapted a style that joins the beat of the street with the R&B we all love. Providing his fan base with lengthy, illustrious visuals to his soundtracks (Muvisuals) has set him apart from the average. Richardson has branded himself well with great feel-good music, visuals and business practices.
It is only a matter of time before the RichCount Artist/CEO is a favorite on airwaves and online alike.